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Canva says its AI features are worth the 300 percent price increase
So much for being a cheap Adobe alternative.
Now, Canva’s communications lead Louisa Green says existing users are also being moved over to this structure in September “to reflect the current price of the plan and the value of our expanded product experience.” The premium pricing is a stark pivot for Canva, which was once considered to be a simple and affordable alternative to more expensive graphic design software provided by Adobe. These huge price increases also follow Canva purchasing the company behind Affinity’s creative software suite for a reported “several hundred million [British] pounds,” and ahead of a potential public listing in the US in 2026.
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