Get the latest tech news
Champion barred from professional eating contest over Impossible Foods deal
Competitive eater Joey Chestnut won’t be allowed to participate in Nathan’s hot dog eating contest after endorsing Impossible Foods’ plant-based dog.
Joey “Jaws” Chestnut, widely considered the greatest professional eater in history, won’t be allowed to compete at the Nathan’s Famous hot dog eating contest after signing an endorsement deal with plant-based company Impossible Foods. A key agreement for all competitors at the Nathan’s contest — where people compete for the “Mustard Belt” and prize money in front of ESPN’s cameras — is to “not represent a rival hot dog brand,” Shea told The Washington Post. Chestnut’s absence will mean that a new champion will be crowned on July 4, when 35,000 people are expected to gather at the corner of Surf and Stillwell avenues in Coney Island to watch the most advanced eaters in the world try to pound down more than 60 dogs in 10 minutes.
Or read this on Hacker News
