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Chinese EV makers cannot stop ‘aggressive’ price-cutting – even as it imperils them
Industry embarks on a new round of price competition that is likely to edge out more underachieving players in 2025.
“A large number of new EV models were also launched at lower prices, which caused nearly all electric cars to be repriced,” he said. The subsidy for replacing petrol-guzzlers with EVs ran from July to December, prompting customers to rush to seal deals ahead of the year’s end. Beijing is likely to unveil new incentives this year to encourage sales of environmentally friendly cars in 2025, but not until the close of an annual session of the National People’s Congress in March.
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