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Chrome is entrenching third-party cookies that will mislead users


Related Website Sets is a user-hostile weakening of the Web's privacy model, plainly designed to benefit websites and advertisers, to the detriment of user privacy.

In reality, the primary motivation behind Related Website Sets is as frustrating as it is unsurprising: to benefit advertisers to the detriment of users (or, as Google euphemistically says, to “ show you personalized content ”). More specifically, if a Web user is presented with two different websites, how accurately are they able to decide whether the two sites are related to each other, given the existing site-relationships defined by Chrome’s RWS list. We conclude from this that the premise underlying RWS is fundamentally incorrect; Web users are (understandably, predictably) not able to accurately determine whether two sites are owned by the same organization.

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