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Crash of the Titan: a short history of Apple’s doomed car project

Nothing is real until it ships.

February 2015: The rumor mill starts cranking in earnest after a self-driving Dodge Caravan with chunky sensors adorning the roof is spotted driving around California’s San Francisco Bay Area. Within days, reports emerge that Apple has been heavily recruiting auto experts for what it calls “Project Titan,” a secret effort to make an all-electric self-driving car. June 2019: Apple buys autonomous driving startup Drive.ai, a company that was founded four years earlier by Stanford University researchers and that ran a small self-driving shuttle service in Texas.

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