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Creatio raises $200 million to further develop no-code and AI enterprise CRM solutions


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“Our sole purpose is to bring a lot of innovations to the enterprise, no-code market,” said Andie Dovgan, Chief Growth Officer at Creatio, in a videoconference interview with VentureBeat conducted ahead of the announcement. “Creatio addresses the complexity and inflexibility of traditional software vendors and enables organizations to seamlessly replace legacy technologies, delivering market-leading ROI [return-on-investment].” But as CRMs have evolved to include linkages and integrations with other major software programs that salespeople and other customer-facing roles rely upon to do their jobs, such as email, calendars, transcription services, presentation builders, marketing suites, and more.

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