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Custom feed builder Graze is building a business on Bluesky, and investors are paying attention


A startup called Graze, which lets you build your own feeds for the Bluesky social network, has caught investors' attention. In addition to offering tools

Now, they’re working with the new generation’s firehose: the “ Jetstream ” offered by the open and decentralized social network Bluesky, which includes all the public posts from its now over 30.3 million users as well as future apps building on the underlying AT Protocol(or atproto, for short). Image Credits: GrazeIn November, they began building Graze, a tool that gives Bluesky users the ability to “create their own algorithm,” so to speak, in the form of custom feeds built with complex logic, multiple filters, and rules. Screenshot Image Credits: GrazeGraze also respects Bluesky’s existing privacy guidelines — meaning the ads are not targeted by collecting users’ personal data and or demographic info, but rather by which feeds the advertiser wants to reach.

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