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Dating apps face a reckoning as users log off: ‘There’s no actual human connection’ | In Australia, dating apps have been hit with lawsuits and new regulation, while their profits are declining worldwide
In Australia, dating apps have been hit with lawsuits and new regulation, while their profits are declining worldwide
Illustration: Koshiro K/AlamyShares in Match Group, the US tech company which operates the world’s biggest portfolio of online dating services including Tinder, Hinge, and OkCupid, have fallen by more than two-thirds over the past five years. Overall, Match suffered a net loss of 704,000 paying subscribers over the course of a year, with Meetic, OkCupid, Plenty of Fish, BLK, Chispa and The League among the declining platforms. “To reach our full potential, we must confront a hard truth: we haven’t always met the high standards we set for the user experience,” Rascoff said in the letter, shared on LinkedIn.
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