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Demand For High-End Cameras is Soaring


Luxury camera maker Leica Camera reported record sales in 2023, defying the global decline in digital camera demand. The German company's Q3 model, priced at $6,000, saw six-month waiting lists upon release last year. Industry data shows premium camera sales are surging as smartphone photography dom...

Fujifilm's X100 series, launched in February at $1,600, is sold out and commanding higher prices on secondary markets. Not many years removed from dire straits, Tokunari also outlined Nikon's ambitious expansion plans, including its recent acquisition of RED Digital Cinema. However, "We are now in an age where smartphones and digital cameras can coexist," Tokunari explains in the machine-translated Yomiuri interview, initially spotted by Digicame-Info.

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