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Despite distancing itself from politics, the topic is dominating Threads’ trends

Meta's newest app Threads, a would-be Twitter/X rival, may not want politics on its platform, but it's coming to the app anyway -- or so Threads' search

As of the time of writing, three of the top five search trends on Threads are related to President Biden’s State of the Union address, including people’s reactions to the speech itself, as well as the Republican response and the heckling from Marjorie Taylor Greene. In 2022, it even rebranded the News Feed as just “Feed.” The company in the past had also admitted to finding multipleRussian-linked disinformation campaigns aimed at influencing U.S. elections. Of course, how long Threads will allow political content to remain in its trends section before it’s swapped out for something apolitical is an area we intend to keep an eye on.

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