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DHH: Make Software Simple Again


Software industry has become more driven by profit and unnecessary complexity that by the ability to build and launch innovative products.

“A lot of what has been described as innovation as technical advancement in the last few years was actually more about maximizing profit or conquering intellectual frontiers,” says David Heinemeier Hansson, the creator of the Ruby on Rails framework and co-founder of 37 Signals. He remarked that tech has moved from caring deeply about productivity and building things efficiently with small teams to a phase where money was abundant, and companies could hire more people to throw at problems: If we make the barrier to entry so high that the only way to start building something is to raise a lot of money and hire a bunch of specialists, fewer ideas will get the opportunity to prosper.

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