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Diablo 4 has reportedly earned Blizzard $150m from microtransactions
Diablo 4 has reportedly earned Blizzard around $150 million from in-game microtransactions since it released in June 20…
That's according to senior product manager, Harrison Froeschke, who stated in a since-nuked LinkedIn account that they had led the "monetisation strategy of the store cosmetics, pricing, bundle offers, personalised discounts, and roadmap planning which have driven over $150m [microtransaction] lifetime revenue". Watch on YouTube Froeschke's LinkedIn account has now been removed from public view, but not before Game Pressure managed to snap a screenshot purportedly taken from Froeschke's account, which also alleges the product manager has overseen game sales "resulting in over $1bn total lifetime revenue". Back in July, of course, Microsoft announced sweeping changes to Xbox Game Pass that would see day-one releases being removed as a benefit to subscribers of the service's revised basic tier, including Diablo 4.
Or read this on Eurogamer
