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DreamWorks Co-Founder Katzenberg Likens AI To CGI Revolution


At the Axios AI+ Summit, DreamWorks co-founder Jeffrey Katzenberg compared the rise of AI in entertainment to the CGI revolution of the 1990s, emphasizing that those who adapt to the technology will thrive. He argued AI won't replace people -- but will replace those who don't embrace it. Axios repor...

At the Axios AI+ Summit, DreamWorks co-founder Jeffrey Katzenberg compared the rise of AI in entertainment to the CGI revolution of the 1990s, emphasizing that those who adapt to the technology will thrive. Axios reports: Katzenberg, a co-founder of DreamWorks and one-time Disney executive whose work includes films like "Shrek," reflected on the "huge" resistance to making "Toy Story" with the then-novel CGI technology. "The exact same analogy there ... is that the talent that went and learned how to use the computer as a new pencil and a new paint brush ... they thrived," he said.

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