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Duolingo sees 216% spike in US users learning Chinese amid TikTok ban and move to RedNote
TikTok U.S. users have been learning Chinese on Duolingo in increasing numbers amid their adoption of a Chinese social app called RedNote ahead of the
Though some TikTok refugees have since struggled with technical problems when signing up for RedNote, and others immediately got booted for community violations, the intent of the move from one Chinese-owned app to another is meant to send a strong signal to the U.S. government and would-be TikTok competitors like Meta that there’s demand for the type of social networking experiences that China creates and U.S. companies have only managed to imitate. The move is also serving as something of a pulse check as to whether or not U.S. users are worried about Chinese companies collecting their personal data for nefarious use — one of the key factors that led to TikTok’s ban in the first place. According to Duolingo, the app has seen roughly 216% growth in new Mandarin learning in the U.S. compared to this time last year, with a sharp spike in mid-January as RedNote’s adoption took off.
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