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Elgato won over creators — its new Neo line is for everyone else
Elgato’s new Neo products are mostly under $100.
After dominating this part of the market for years, Elgato is now shifting its primary focus away from gaming with its new Neo line while also preparing a bevy of AI features to improve new and existing gear. Neo is Elgato’s way of bringing its expertise in streaming to the masses — an acknowledgment that the line between creator and professional is increasingly blurred as more and more people dial into meetings remotely. Elgato is targeting people participating in online sales, video podcasts, events, product demonstrations, community building, and other areas where audio and visual content has been growing in recent years.
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