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Engineer's guide to convincing your Product Manager to prioritize technical debt
Aligning it with the business strategy and demonstrating its direct impact is the key!
Show how addressing technical debt will lead to faster release cycles, which directly ties to business growth and customer retention. By framing technical debt in terms of these value drivers, you shift the conversation from “engineering needs” to “business outcomes,” making it easier for your PM to see why it should be prioritized. By aligning technical debt with business strategy, quantifying the impact on developer velocity, and proposing clear, measurable outcomes, you make a compelling case that’s hard to ignore.
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