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Sega president admits live-service games are the company's biggest challenge

‘Sonic’ Creator Sega Seeks Growth in China and Southeast Asia

Sonic joins McLaren Racing in historic partnership with Sega

Sega's leaked sales figures show Sonic's new frontier is heading in the right direction

Sega reveals Sega Store Tokyo is on the way

Sega mistakenly reveals sales numbers of popular games

"10 years ago, we were fighting to survive. It's totally different now" - Sega's franchise guru on Sonic's redemption arc

Angry Birds maker and Sega delay Sonic Rumble release once again

Sega's OutRun getting movie adaptation from Michael Bay and Sydney Sweeney

Sega's mobile party game Sonic Rumble lands release date

Parasol and Jokers will bring Sega-licensed Code of Joker: Evolutions to Web3

Sonic Rumble, Sega's mobile party game from Angry Birds studio, delayed into spring

Sega's classic ninja Shinobi returns later this year from Streets of Rage 4 developer

Sega reveals Sonic Racing: Crossworlds, follow up to Team Sonic Racing

Relic Entertainment adopts a new strategy in its life after Sega

Football Manager 25 cancelled, as Sega shifts focus to FM26

Sega files new Skies of Arcadia, Eternal Arcadia trademarks, sending fans' hopes soaring

Sega unveils a player account system

Sega is the next game company asking you to make an account

Sega announces new Sega Account, sparking speculation over Super Game