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Fast Cash vs. Slow Equity

Knowing what you're building

You might replace your salary quite quickly with a cash business, but it’s often easier to compete with so someone could come eat your lunch, and it might be hard to scale past a certain revenue number. The smarter play would have been maintaining some of that cash flow while building the book business so it didn’t have that immediate pressure to succeed. I definitely worry about getting too sidetracked by making money ( again), but there’s a prudent amount of it will give me the freedom to attack this author career for years where others might have to abandon it.

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