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Finn raises $109M on a $658M valuation, taking its car subscription platform up another gear
Finn, a startup based out of Munich that operates a platform for new car subscriptions -- an alternative to buying or leasing for those who want to drive
Boston Consulting described it as a “passing fancy — a product in search of demand.” That’s meant disastrous unit economics, and of course many unknowns as to who will, longer term, want to possess cars on subscription models. The plan, Wühr said, is to create a deeper and more “seamless” experience in its app, in for those already subscribing to cars, either to exchange vehicles for new ones, to contact customer support, to buy any extra services, and more. Wühr said that in Germany it has managed to build strong relationships with OEMs for sourcing vehicles, to the point that it’s covering more than 80% of the most popular makes and models in the market (comprised of 30 brands, he added).
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