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Fintech startup Cushion shuts down after 8 years and over $20 million in funding


Cushion, a fintech startup that described itself as the “Plaid for buy now, pay later (BNPL),” has shut down. On Thursday, founder and CEO Paul Kesserwani

On Thursday, founder and CEO Paul Kesserwani posted on LinkedIn about the decision to wind down the company at the end of 2024. In the post, Kesserwani said that “despite bringing multiple new fintech products to market,” Cushion “didn’t reach the scale needed to sustain the business.” Cushion offered a consumer app that sucked in the transaction history from its users’ bank accounts, determined what fees had been assessed and then conducted negotiations on their behalf to get a refund.

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