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Fitness tracker Whoop faces unhappy customers over upgrade policy
Whoop has backed down, somewhat, from the controversial upgrade plans around its Whoop 5.0 fitness tracker. When the company first announced Whoop 5.0
When the company first announced Whoop 5.0 this week, it said members who wanted the new device could either extend their subscriptions by 12 months or pay a one-time upgrade fee of $49 ($79 for the model with EKG sensors). This seemed inconsistent with Whoop’s overall value proposition, where it charges higher subscription prices(ranging $199 to $359 a year) while allowing customers to upgrade their hardware for free. BOOK NOW There’s been a mixed response to these changes on the Whoop subreddit, with one moderator describing it as a “win for the community.” Other posters were more skeptical, with one writing, “You don’t publish a policy by accident and keep it up for years.
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