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Following YouTube, Meta announces crackdown on ‘unoriginal’ Facebook content
Like YouTube, Meta says it won't penalize users who are engaging with other people's content, doing things like making reaction videos, joining a trend, or adding their own takes.
Meta announced on Monday that it will take additional measures to crack down on accounts sharing “unoriginal” content to Facebook, meaning those that repeatedly reuse someone else’s text, photos, or videos. The update from Meta follows only days after YouTube said it was also clarifying its policy around unoriginal content, including mass-produced and repetitive videos — things that have become easier to generate with the help of AI technology. Accounts that abuse the system by repeatedly reusing someone else’s content will lose access to Facebook monetization programs for a period of time and see reduced distribution of their posts, the company said.
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