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For Dataplor’s data intelligence tool, it’s all about location, location, location


Dataplor’s “secret sauce” combines technology and public domain data with a human factor, employing over 100,000 people, to validate all the data.

While that is not totally unique — there are companies like ThoughSpot, Esri and Near doing something similar around business and location intelligence — Dataplor’s “secret sauce” is combining all of that technology and public domain data with a human factor. The company has since amassed more than 300 million point of interest records (POI) on over 15,000 brands — data like physical location, hours, contact information, whether they accept credit cards and consumer sentiment — in over 200 countries and territories. Dataplor then licenses that data to companies in a wide variety of industries, including third-party logistics, real estate and finance, like American Express, iZettle and PayPal.

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