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Ford lost $5 billion on EVs in 2024, teases new models | And it predicts it will lose another $5 billion in 2025.
Ford struggling to catch up to GM and Tesla.
But the prediction of a tougher year ahead — Ford calls it “headwinds related to market factors” — underscores how far the company still needs to go before it can right-size its EV business. The company has said it isn’t factoring in cost increases associated with President Donald Trump’s threat to impose 25 percent tariffs on imports from Mexico and Canada. And Ford previously canceled plans to introduce an electric three-row SUV in the hopes that its Silicon Valley-based skunkworks team will enable it to roll out cheaper models in the near future.
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