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From Pen and Paper to an AI Factory: McLaren's F1 Reinvention


We’ve collected data since the ‘80s, but AI has transformed how we use it

Unlike many inventions from the last few decades, it came with no user manual but so many possibilities, especially in Formula 1, which shares one major trait in common with AI: it loves data. As part of a new five-part series with Dell Technologies, our official innovation partner, we’ll explore how our use of data over the years has evolved and how AI has revolutionised it. The possibilities of AI are pretty much endless, especially in the longer term, but some current examples relevant to Formula 1 include organising and categorising data, spotting anomalies and mistakes, and even searching for images.

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