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FTC bans major data broker from selling invasive location tracking details
Outlogic is also banned from selling location data under the settlement.
According to the FTC, the data associated with mobile advertising that Outlogic sold to hundreds of clients wasn’t anonymized and was capable of tracking specific individuals to sensitive locations like domestic abuse shelters, places of worship, and reproductive health clinics. For at least one of its contracts, the FTC said that Outlogic sold information about consumers who had visited specific medical facilities and pharmacies within a certain region of Columbus, Ohio to an unnamed private clinical research company. In September 2020, Oregon Senator Ron Wyden discovered that Outlogic (then X-Mode Social) had sold location data to US military contractors, prompting Google and Apple to ban the broker’s tracking software from their app stores.
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