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GamesBeat Summit 2024: Exploring a new era of direct-to-consumer strategies
GamesBeat is excited to partner with Lil Snack to have customized games just for our audience! We know as gamers ourselves, this is an exciting way to engage through play with the GamesBeat content you have already come to love. Start playing games here. More and more publishers are turning to web stores and other […]
Sellis said that Discord has been so successful in D2C because they focus on making the free product (creating servers to chat and message with friends) as great as possible, and then try to add value to that experience with its paid Nitro subscriptions. Coda works with developers and publishers to create and manage new sources of monetization (like alternative payment methods and in-app web stores). So we rely heavily on a scientific framework, a lot of testing, creating hypotheses and observations, and redoing all of that to drive changes in the web stores.”
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