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Google Cloud launches Veo AI video generator model on Vertex


Unveiled at Google’s I/O developer conference, Veo is Google DeepMind’s response to competitors like Runway’s Gen-3 and OpenAI's Sora.

Additionally, users can provide reference images, enabling Imagen 3 to create content aligned with specific brand aesthetics, logos or product features. Imagen 3, for instance, simplifies the creation of high-quality assets such as product images and social media content, while Veo extends this capability by offering teams an option to convert these visuals into polished videos. This model, along with others in the Nova family, is set to become available via Amazon Bedrock, the company’s fully managed service designed to simplify the creation and deployment of generative AI applications.

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