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Google is deleting millions of users' search data from Incognito mode. Here's why it matters

If you thought Incognito meant Google wasn't keeping tabs on your digital footsteps in Chrome, you were wrong. Fortunately, the company is righting that wrong.

According to this piece from NPR, lawyers who represented the consumers suing Google ( Case 4:20-cv-03664-YGR) cited internal emails from employees complaining to management that Incognito mode wasn't living up to its claim of privacy. Throughout the Class Period, Google unlawfully intercepted users' private browsing communications to collect personal and sensitive information concerning millions of Americans, without disclosure or consent." The settlement from the lawsuit requires Google to delete billions of personal records and improve privacy disclosures about Chrome's Incognito mode when activated.

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