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Google is getting even worse for independent sites
HouseFresh’s search traffic has fallen by 91 percent.
An article in by HouseFresh, a site dedicated to air quality, hit a nerve in February: it outlined how independent publishers have been gradually bumped out of Google search results, with big media companies taking their place. “We lost rankings we held for months (and sometimes years) for articles that are constantly being updated and improved based on findings from our first-hand and in-depth testing, our long-term experience with the products, and feedback from our readers,” Navarro writes. “And if Google doesn’t want to rank our reviews, we’ll use their own broken results against them to get our takedowns in front of people before they waste their money on an overpriced, overhyped product.”
Or read this on The Verge
