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Google is reportedly paying publishers thousands of dollars to use its AI to write stories

Google has been quietly striking deals with some publishers to use new generative AI tools to publish stories, according to a report in Adweek.

The deals, reportedly worth tens of thousands of dollars a year, are apparently part of the Google News Initiative (GNI), a six-year-old program that funds media literacy projects, fact-checking tools, and other resources for newsrooms. Of note, publishers in the program are apparently not required to disclose their use of AI, nor are the aggregated websites informed that their content is being used to create AI-written stories on other sites. While the GNI program appears to be much smaller than what Facebook attempted nearly a decade ago with live video, it will likely raise fresh scrutiny over the use of generative AI tools by publishers.

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