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Google makes it easier to remove explicit deepfakes from its search results

Google has rolled out updates for Search with the intention of making explicit deepfakes as hard to find as possible.

As part of its long-standin g and ongoing fight against realistic-looking manipulated images, the company is making it easier for people to get non-consensual fake imagery that features them removed from Search. In addition, Google has updated its ranking systems so that if a user specifically searches for explicit deepfakes with a person's name, the results will surface "high-quality, non-explicit content" instead. That's "a pretty strong signal that it's not a high-quality site," Google explains, adding that the approach has worked well for other types of harmful content in the past.

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