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Google Play sees 47% decline in apps since start of last year
Google Play's app marketplace is losing apps. From the start of 2024 to present, the Android app marketplace went from hosting about 3.4 million apps
Reached for comment, Google confirmed that its new policies were factors here, which also included an expanded set of verification requirements, for new personal developer accounts, and to check for apps that try to deceive or defraud users. One factor Google didn’t cite was the new trader status rule enforced by the EU as of this February, which began requiring developers to share their names and addresses in the app’s listing. Appfigures additionally notes it began seeing a decline in the number of apps on the Google Play Store even before the official start of the purge last summer; it doesn’t yet have an explanation for this change.
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