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Google Search Really Has Gotten Worse, Researchers Find


An anonymous reader quotes a report from 404 Media: Google search really has been taken over by low-quality SEO spam, according to a new, year-long study by German researchers (PDF). The researchers, from Leipzig University, Bauhaus-University Weimar, and the Center for Scalable Data Analytics and A...

An anonymous reader quotes a report from 404 Media: Google search really has been taken over by low-quality SEO spam, according to a new, year-long study by German researchers(PDF). The researchers, from Leipzig University, Bauhaus-University Weimar, and the Center for Scalable Data Analytics and Artificial Intelligence, set out to answer the question "Is Google Getting Worse?" They note that Google, Bing, and DuckDuckGo are regularly tweaking their algorithms and taking down content that is outright spam, but that, overall, this leads only to "a temporary positive effect."

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