Get the latest tech news
Google Search’s New AI Overviews Will Soon Have Ads
Google is set to start mixing ads into its new AI-generated search answers. It's a test of how the company's biggest revenue stream can adapt to the age of generative AI.
Screenshots released by Google show how a user asking how to get wrinkles out of clothes might get an AI-generated summary of tips sourced from the web, with a carousel of ads underneath for sprays that purport to help crisp up a wardrobe. Every few years a technology such as ChatGPT emerges that gets media and investors wondering whether it will finally be the innovation that topples Google’s search ad business, which has been one of the most profitable and consistent enterprises on the internet for over two decades. The company on Tuesday announced updated image-generation tools to help advertisers shed production costs associated with tasks like photography, meaning they could have more budget left to spend with Google to actually run ads.
Or read this on Wired
