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Google supercharges Shopping tab with AI and personalized recommendation feed
After bringing generative AI to Search last year, Google is now supercharging its Shopping tab with the technology
An example shared by Google reads: “When choosing a winter jacket for Seattle, prioritize good water resistance or waterproofing to stay dry in the frequent rain. While temperatures rarely dip below freezing, consider a jacket with insulation like down for milder weather or synthetic materials for wetter conditions.” Image Credits: GoogleGoogle, meanwhile, is using the new personalized shopping feed to surface products and videos based on your preferences.
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