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Google takes aim at SEO-optimized junk pages and spam with new search update

Google today took aim at the SEO industry which has gamified search rankings to destroy the value of Google Search results. Often, consumers' web searches

Overall, the update intends to improve Google’s ranking systems to downrank pages that were “created for search engines instead of for people,” the company’s announcement explains. This could impact webpages that pretend to offer answers to popular search queries, but don’t actually provide much value to the end user. Google says it’s publishing its policy two months in advance of enforcement on May 5 to give site owners time to make changes.

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