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Google tweaks Search to help hide explicit deepfakes
Explicit fake content will be demoted in Search rankings.
“These protections have already proven to be successful in addressing other types of non-consensual imagery, and we’ve now built the same capabilities for fake explicit images as well,” Google product manager Emma Higham said in the announcement. Google says that previous updates have reduced exposure to explicit image results on queries that are specifically looking for such deepfake content by over 70 percent this year. Google also expanded the types of “doxxing” information that can be removed from Search in 2022 and started blurring sexually explicit imagery by default in August 2023.
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