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Google using AI to create search answers in UK trial
Some users will get AI-generated 'overviews' in their Google search results when they ask questions.
She said it was a "priority" to continue to send traffic to creators, and claimed AI-powered search results were "actually showing more links to a wider range of sources". But Google is aware of the risk, common to AI systems, that they can sometimes generate content that is harmful, offensive, display racial or gender bias, or factually wrong. The firm says US users have responded positively so far, but if the trial is successful and AI generated search answers are eventually used by billions of people, that may bring further challenges.
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