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Google won't ditch third-party cookies in Chrome after all
Google drops plans for a one-click prompt to disable tracking cookies.
According to Anthony Chavez, VP of the company's Privacy Sandbox initiative, Google won't be rolling out a planned feature to help users disable third-party cookies. The team still plans to deploy promised improvements in Chrome's Incognito Mode, which has been re-architected to preserve user privacy after numerous complaints. Google will continue developing these tools and will work with industry partners to find a path forward in the coming months.
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