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Google: Actually, AI in Search is driving more queries and higher quality clicks

The company's spin contrasts recent third-party reports and analyses.

Last month, a Pew Research Center report shed light on Google's AI Overviews' effect on web publishing. Reid also claimed Google sends more "quality clicks" (visitors who don't quickly bounce) to websites than a year ago. Reid added that content like "an in-depth review, an original post, a unique perspective, or a thoughtful first-person analysis" does well.

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