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Google’s carbon footprint balloons in its Gemini AI era
Google says “reducing emissions may be challenging” as it integrates AI into its products.
The jump in planet-heating pollution primarily comes from data center energy use and supply chain emissions, according to Google’s environmental report. Electricity consumption, mostly from data centers, added nearly a million metric tons of pollution to the company’s carbon footprint in 2023 and represents the biggest source of Google’s additional emissions last year. In the US, the country with the most data centers, that’s raised fears about the steep rise in electricity demand from AI overwhelming power grids and potentially keeping coal and gas plants around for longer than they would have otherwise.
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