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Google’s head of Pixel 9 design won’t apologize for its big, beautiful camera bump


A “modern and unapologetic approach.”

I ask Claude Zellweger what he thinks about the beefier bump — and he says it’s “absolutely intentional.” As a director of design for Pixel phones, he’s the man behind the team behind the camera bar, and he calls it a “modern and unapologetic approach.” But he suggests that designers might someday usethinner hardware because the computational photography and AI post-production techniques that Google and its rivals use could fill in gaps if thicker cameras were to be removed. “Building small phones is just fundamentally a bigger challenge,” he says, ticking off battery life, cameras, thermals, and user experience as things that tend to help push manufacturers toward taller and wider handsets.

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