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Google's plan to steal ChatGPT's market share is all about Gemini's free tier

Google is making paid features free at an absurd pace.

"The team is sprinting, TPUs are running hot, and we want to get our most intelligent model into more people’s hands asap," the company wrote in a post on X (formerly Twitter) on the Gemini app account. In recent months, numerous paid features have made their way to free users, including Gems — custom versions of Gemini catered to specific tasks. The list of paid Gemini Advanced features made available to free users includes document upload and analysis, image generation of people, Deep Research, and Saved info.

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