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Grifin secures $11M to make investing less intimidating for its female user base


Investment app Grifin secured a $11 million Series A funding round.

Notable upcoming features include an AI chatbot that Grifin is working on, as well as family plans designed for parents who want to introduce their young adult children to investing. The model has proven successful, as evidenced by Grifin’s internal data showing a 234% increase in spending at Walmart six months after users bought its stock. The company plans to expand its educational offerings and develop an AI chatbot that can summarize articles on the platform and provide quick answers to user questions.

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female user base