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Grow a Garden: The surprise Roblox gaming hit


It's breaking records for online gaming - what's behind its growing appeal?

Grow a Garden was acquired from its original creator in Roblox, and then developed by Janzen Madsen from New Zealand and his team of 20 employees at Splitting Point Studios It's fair to say the premise does not appeal to everyone - there are online forums puzzling at the popularity of a game which its detractors say is "the equivalent of watching paint dry." Its vast empire includes some 40 million user-generated games and experiences, and Roblox is the most popular site in the UK for gamers aged eight to 12.

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