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Half of online traffic in 2024 generated by bots, report finds
Bad bots accounted for nearly half of all global internet traffic in 2024, hitting their highest ever level since monitoring began in 2013, warns cybersecurity leader Imperva.
This rising automated traffic trend is costing businesses billions of dollars annually due to attacks on websites, APIs, and applications. From simple web scraping to malicious account takeover, spam, and denial of service, bots negatively impact an organization's bottom line." Advanced bad bots that mimic human behaviour and evade defences were most common on Law & Government, Entertainment, and Financial Services websites.
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