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Here are five startups that are running Super Bowl ads this year


From OpenAI to Ramp, we take a look at the different venture-backed startups that bought ad slots at this year's Super Bowl.

It might seem odd for a startup, especially one with limited cash flow and venture capital investors, to spend the millions required to grab an ad slot at the big game. The 15-second ad — which features Barkley buried in a mountain of expense reports — was conceived, shot, and finished in seven days, Ramp co-founder and CEO Eric Glyman said. OpenAI is set to debut its first television ad at this year’s Super Bowl, according to The Wall Street Journal, which cited insider sources.

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