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Hindustan Unilever in talks to acquire Peak XV-backed Minimalist for up to $350M
Consumer goods giant Hindustan Unilever is in advanced talks to acquire four-year-old direct-to-consumer startup Minimalist for up to $350 million,
Consumer goods giant Hindustan Unilever is in advanced talks to acquire four-year-old direct-to-consumer startup Minimalist for up to $350 million, according to two people familiar with the matter. Jaipur-based Minimalist operates a skincare brand, selling a wide-range of products, including sunscreen to hair repair serum. Manish Singh is a senior reporter at TechCrunch, covering India’s startup scene and venture capital investments.
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