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HMD teases a Barbie Flip Phone launch later this year
Increasing the repairability of device displays is also on HMD's radar.
Specifically, the Finnish brand is targeting the repairability of smartphone displays, effectively "reducing the number of steps it takes" to fix one. James Robinson, HMD vice president of Europe, Americas, and Enterprise, stated, "We’re excited to make that process as easy as possible, starting this summer." Early February held HMD's teasers for its plans in 2024 alongside its efforts to create its own "distinct" line of devices.
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